Coming up with ideas for blog posts week after week can be challenging to say the least. I’ve been struggling with it for years myself, so I thought I’d share some of the ideas I’ve come up with so you might have an easier time of it. If you have any ideas you’d like to add, please share them in the comments!
- Featured Client – People love to read about themselves and you will gain a lot of brand loyalty.
- Tutorials – teach your readers a new trick of the trade that will really help them in their everyday life
- Product review – introduce your readers to the latest and greatest new product or gizmo that you know they can’t live without.
- Book review – People are looking for honest opinions from people they trust, to help them decide where to spend their money.
- Interview someone – who is an up and coming star in your industry that has great things to share?
- Talk about why you love your job. People love people who are happy and passionate about what they do, and your enthusiasm will go a long way to building a following.
- Run a contest – This is a no-brainer, people love free stuff, and they will share your social media posts about your contest also, because of course, that’s part of what they have to do to be entered to win.
- Share some interesting facts about yourself. Here are some title ideas –
- 26 Life Lessons I’ve Learned in 26 Years of Living
- 10 Little Known Facts About Me
- Case Study – Talk about a particular challenge you helped a client through and detail the process and what the results were.
- Blog Post Roundup – Here’s an easy one that you can whip up quickly when you’re running short on time. List the top 10 blog posts from the year. Or the top blog posts from around the web that week. Or simply do a ‘Best Of’ post for your industry. This could be the best Twitter posts, forum posts, best blog posts, best news items, best product releases, etc…
- Things I Wish I Had Done Differently – More title ideas:
- 10 Lessons I Learned in 2015
- 7 Things I Wish I Knew When I Started
- 12 Things I Would Do If I Were Starting From Scratch
- Give people a behind-the-scenes look at the tools you use in your business. People love these types of posts. If you want to take it one step further, shoot a video of your facility, ranch, office, etc. You’ll create instant engagement with your readers.
- Debunk Industry Myths – Surely there are things in your industry that people believe that simply aren’t true, so clarify some of these things for folks and help eliminate the confusion or misconception.
- Share recent travel or event experiences – Maybe you recently traveled to a great clinic, trade show or expo and you can share what you learned with your readers.
- Ask your readers for advice – Who doesn’t love to give their opinion on something?
- Create a top 10 or top 100 list – People are generally kinda lazy and they’ll appreciate you doing the information gathering for them.
- Share your goals/dreams publicly – Write down all your goals for the current year or dreams where you want to be in 5 years time. It gives nice pressure and motivation to achieve the goals.
- Write a short story – No previous experience with writing fiction? Publish your short story (about 200 – 500 words) and ask your followers for feedback. (Keep it relevant to your blog and consistent with your brand.)
- Share your opinion about recent news or events. – Whether it’s in your industry or big news, it’s okay to have an opinion, just keep it on topic and be respectful. This isn’t necessarily the place for a rant, but perhaps it provides a forum to share your opinion on a topic that helps to define your brand for your readers.
- Share your favorite blogs/bloggers in one post – Part of being successful is giving recognition and a shout out to other people in your field. Promoting others is good juju.
- Invite your readers to submit guest posts – Are you struggling with new posts or have to leave for some time? Ask people to write guest posts. It’s a win-win situation, you get the content, they can build up their name or brand.
- Share some interesting comments that you’ve received on your blog, or on your social media posts. These can be entertaining, funny, touching, whatever, but pick the best ones that your readers might find interesting.
- Publish a post about your success and epic failures – Part of being successful means making mistakes or in other words failing. But failing is not a bad thing and it’s what helps us be better the next time. Help your readers learn from your mistakes.
- Start a poll or survey – That’s simple, want to know what other people prefer or think about a certain topic, start a poll to get quick overview.
- Write a post about the person – or animal – that really helped you succeed.
- Blog about your marketing secrets – Tell your readers about your top secret strategies, techniques and tactics you use to get more followers and traffic.
- Write about the most important lessons you’ve learned in your life – What is more kind that helping others and analyzing yourself at the same time?
- Do a video post about your day – Let your readers see about your daily life. Make sure it’s edited down and not too long so you don’t lose their interest. You can always post a longer version on YouTube and provide the link for people that want to see more.
- Offer free help in your industry to get new contacts – Free help gives you great reputation and people will start sharing your blog more often as well as suggesting to their friends. It helps to grow into a branded expert.
- Respond to comments on your blog. – If someone posts a question or concern in your blog comments, or on your social media sites, make a blog post out of it and answer their question.
- Compile a list of common mistakes in your niche – Many people don’t know the basics and make common mistakes. Write tutorials to help them prevent these misunderstandings.
- Write about why you actually started blogging – Simply tell your followers how it all started…
- Do a series of posts. – Guide your readers through a particular process and break it down over several posts, to keep them coming back.
- Make an ultimate resource post -Publish a list of most useful tools and resources for your niche.
- Photo essays – from your past, from your hometown, from a day in the life, from your ranch, from your herd, etc.
- Product or service launch announcement.
- Create an infographic. These get shared more than regular posts and there are free services to help you create them, such as PiktoChart (http://piktochart.com/), or you can download these PowerPoint templates and get more instruction from HubSpot here > http://blog.hubspot.com/marketing/free-ppt-infographic-templates-designs-ht. (Note: I’ve not used either of these, so I can’t speak to their ease of use.)
- Review other professionals or businesses in your niche. This can be tricky, so tread lightly, but point out the good and the bad, and what you might do differently.
- Make a note to your future self. I think this is a really interesting topic, even though I’ve never done it. And on the flip side…
- Write to your teenage self!
- Write about the history of _____.
- Write about the top 10 mistakes you’ve made as you’ve been building your business. Great way to share with others and help them avoid the same pitfalls.
- Show your artsy side. Share a poem or song you’ve written, paintings you’ve done, photos you’ve taken, etc. Let your audience see the other side of you, too.
- Make a list of the top people that your readers should follow in your niche. As I’ve said, promoting others is very good juju.
- Write a 10 commandments of or 7 deadly sins of or 5 pillars of post (or something else that’s similar)
- Write an article in response to someone else’s post
- Talk about a problem you’ve experienced recently and how you overcame it
- Create a list of the top 10 things to look for when picking a professional in your field..
- Re-purpose existing blog posts into video. This is a great way to get more mileage from what you’ve already done. People love video, and you can post it on YouTube and embed it on your blog, which gives you double SEO mileage. Another bonus is that you can reuse existing content, but without worrying about the dreaded Google duplicate content issue.
- Another way to re-purpose old content, is to further elaborate on a topic that you’ve already written about. Or maybe there’s a portion of an old post that you could really break down into more juicy morsels for your readers.
#bloginspiration #blogging
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