Brand Strategy & Marketing Packages

Establishing your brand and determining who you are and what your business stands for is a critical first step for any small business. Building your brand is more than just an attractive logo, and I can help you create an equine or western brand strategy that will get you noticed and help you stand out in a very crowded world.

Here are some important questions to ask yourself as you get started:

  • What image do you want to present to the world?
  • Do you have good brand or lifestyle photography to portray that image?
  • Who is your ideal customer?
  • Do you know EXACTLY what it is that you’re selling?
  • How are you portraying your business in social media?
  • Have you established an effective content marketing plan?
  • Have you established your visual branding (logo, tagline, etc.)?

Determining all these things (and much more) will save you valuable time and money down the road because you won’t be wasting time marketing to people who aren’t looking for you.

It’s not rocket science, but it IS important and vital to your success. No matter where you are in your marketing journey, I can walk you through all the pieces of your branding to give you a digital presence that will get you noticed. Everything that we do is customized to your specific needs, so you’re not paying for services you don’t need. Your success in seeing your vision become a reality is our first priority.

Let’s collaborate to bring your brand to life!

Simple Logo Design

A 2-concept logo design process when you don't need any additional brand identity
$ 795
  • Design Questionnaire
  • Client Meeting
  • 2 initial custom logo concepts to choose from and 2 rounds of revisions on your chosen concept
  • Primary Logo, including full color, grayscale, black, and reverse versions
  • Secondary logo (alternate layout, if applicable to your chosen logo concept)
  • Logo submarks or icons (if applicable to your chosen logo concept)
  • Final print & web ready logo files in JPG, PDF, PNG & SVG formats
  • Color Palette, including ASE file.
  • Fonts
  • Logo Style Guide
  • Completion time: 2-3 weeks

Brand Basics

A more complete branding package for those that require a tagline, print collateral and more logo options.
$ 1995
  • Everything in Simple Logo Design + these extras below
  • Brand Strategy Meeting
  • Mission statement, USP & tagline
  • Ideal Client Avatar Creation
  • Pinterest Inspiration Board
  • Brand Mood Board with Brand Tone Words
  • Custom Brand Style Guide with color palette, patterns/backgrounds, icons & typography + logo usage guide
  • Your choice of two (2) brand collateral items (business cards, pdf doc, price list, rack card, letterhead, white sheet, post cards, etc. - design only)
  • 500 Double-sided business cards
  • Facebook cover image
  • Branded social media image background graphic
  • 4 week follow up
  • Completion time: Approx. 4 weeks

Brand Power

A fully loaded branding package designed for those who are ready to go all in.
$ 2795
  • Everything in Simple Logo Design + these extras below
  • Brand Strategy Meeting
  • Mission statement, USP & tagline
  • Pinterest Inspiration Board
  • Ideal Client Avatar Creation
  • Brand Mood Board with Brand Tone Words
  • Custom Brand Style Guide with color palette, patterns/backgrounds, icons & typography + logo usage guide
  • Your choice of three (3) brand collateral items (business cards, pdf doc, price list, rack card, letterhead, white sheet, post cards, etc. - design only)
  • 1000 Double-sided business cards
  • Facebook cover image
  • Branded social media image background graphic
  • 4 week follow up
  • Completion time: 4-6 weeks

*Various payment options are available, for both the Brand Basics and Brand Power Packages. These can be split up in equal payments over the course of 3-12 months, depending on the package you select. Additional fees may apply. Please click the Get Started button above to fill out my Work With Me form to begin your branding experience.

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