Archives for SEO

Optimizing Your Web Page for the Best SEO

The other day, I was experiencing a severe case of writer’s block, so I posted my frustration on my Facebook page and asked for a few ideas from folks. My marketing guru and coach, Chris Makell, asked if keywords in a post/page title are “better” than keywords in the text
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How to Optimize Your PDF Files for SEO

If you have an online presence, at some point, you will want to share information with your website visitors that might not be completely suitable for displaying on an HTML web page. Some examples of this might be white papers, product specs, product manuals, downloadable forms, programs, etc. As a
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How to Use Google Adwords Keyword Tool

Update:Google’s Keyword Tool has been replaced by Google Keyword Planner. While some of the information below will still apply, as far as selecting the keywords to research, the interface has changed. One of the questions I am most frequently asked by my clients is how to get more traffic to
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Farming for Links?

How to grow your own quality backlinks….no farming involved! It’s common knowledge by now that external links (also known as backlinks) to your site are a critical factor in determining search engine rankings. The more quality links you have to your site, the higher ranking you will get. I stress
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Great Online Resources for Any Business

Over the years I’ve collected a list of resources that I use regularly for many things; everything from stock images and design inspiration, to SEO and small business entrepreneurial ideas.  These are available on my web and graphic design website, however I’ve also listed them here for you to have
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