Brand photography is all about visually telling your story in a way that resonates with your audience. It’s more than just snapping a few pretty pictures; it’s about creating images that reflect your values, products, and personality. When you work with a professional brand photographer, you’re not just getting photos — you’re getting visuals that align with your brand and elevate your business.
Whether you’re a personal brand, an influencer, a product brand or you work directly in an equine or livestock business, your visuals are often the first thing people notice. They’re the handshake before someone even gets to know you. Professional photography gives you that extra edge, showing potential clients that you take your brand seriously and invest in how you present yourself to the world.
The truth is, DIY photography and cell phones will only take you so far. A professional equine and ranch photographer understands how to capture the essence of your brand, ensuring that each image is high-quality and thoughtfully designed to connect with your target audience. Whether it’s a styled shoot for your products, behind-the-scenes shots of your day-to-day ranch and business operations, or lifestyle images that reflect the personality of your brand, having an equine pro in your corner makes a huge difference, vs. a photographer who doesn’t know horses, cattle and how to make them — and you — look your best.
Plus, working with a professional means you get a cohesive set of visuals that you can use across all your platforms — social media, your website, marketing materials, and more. Instead of piecing together random photos, you’ll have a gallery of images that all feel like part of the same story. That kind of consistency can help you build trust with your audience and keep them engaged with your brand over time.
If you’re ready to take your brand to the next level, investing in professional brand photography is one of the best decisions you can make. It’s a great way to visually communicate your brand’s personality and values while standing out in a crowded marketplace. So, let’s capture what makes your business unique and show the world what you’re all about!
A $250 retainer/booking fee reserves your date on my calendar and is secured with a contract outlining all the details.
Your booking fee is credited towards your total package price. It is refundable up to 7 days prior to your scheduled shoot and can be applied to a rescheduled session.
Product photography will be charged additional fees. Fees vary depending on your unique needs for your business.
All packages include:
An affordable business branding and visual content membership that offers you an unparalleled opportunity to enhance your online presence and showcase your brand’s unique story. You’ll receive consistent, high-quality imagery tailored to your business needs throughout the year. Images and video can be used for your website, social media, print media, banners, etc. From engaging lifestyle images to captivating short-form videos, we’ll craft content that resonates with your audience and sets you apart from the competition.
Monthly payment options are also available. Additional fees apply.
I shadow you at the location and situation of your choice — on the job, a branding, business event, etc. It’s the perfect way to capture you in your element. Styled/posed images can also be captured of you, your staff, your livestock, and more!
(Not valid on LTO websites or Western Capture Collective subscription.)
Video for your website and social media platforms.
Conformation images to show off your horse at their best for sale catalogs and online advertisements.
A $100 retainer/deposit reserves your date on my calendar and is secured with a contract outlining all the details.
Brand photography is a strategic investment—it’s more than just taking pretty pictures. Each session includes detailed planning, brand research, potential location scouting, shot list creation, and image usage considerations. I’m not just capturing moments; I’m creating intentional content that helps grow your business. The pricing reflects the time, expertise, commercial licensing, and value these images bring to your marketing and brand presence.
It’s for anyone who wants to show up professionally and authentically online—small business owners, personal brands, influencers, product-based businesses, ranch owners, and service providers alike.
I specialize in equine, livestock, western lifestyle, and outdoor-based businesses—but I also work with any brand that values authenticity, connection, and a little grit. From boutique owners to horse trainers to personal brands and influencers—I’ve got you covered!
Absolutely. A lot of my clients say this before their session. I’ll guide you every step of the way with posing, prompts, and direction to help you feel relaxed and confident. Combine this with a pre-planned shot list, you’ll know before hand what types of images we want to create and this will help make you more comfortable being in front of the camera.
Yes please! In the equine and western worlds, our animals ARE our business, so it goes without saying that they are included. Including them in a shoot for personal brands adds a beautiful layer of personality and authenticity to your shoot. Just let me know ahead of time so we can plan our shot list accordingly.
I’ll send you a full prep guide that covers what to bring, outfit ideas, and how to get your location ready. We’ll also go over your goals so I can shoot with intention.
Yes—I’ll help you pick pieces that photograph well, match your brand colors, and help you feel like you. You’re also welcome to send me outfit options before your session for feedback. I also have a small (but growing!) Client Closet that are you welcome to browse and pick pieces from!
No problem! That’s what I’m here for. We’ll talk through how you use your photos (website, Instagram, print, etc.), and together we’ll create a shot list that covers all the bases.
I’m happy to suggest scenic locations if you don’t have one in mind, and yes—I do travel! Travel fees may apply depending on distance, but I often work across state lines and remote areas.
Typically your farm or ranch is often the best option, as these locations are often the most meaningful and authentic, and I love working with the natural beauty of your own space. But, if that is not an option, my ranch is a possibility as well, depending on what types of images you want to create.
You’ll want to bring your own products, tack, tools, or any key items that represent your brand. I’ll help you plan what to bring so we can tell your story visually.
Yes! I shoot a variety of orientations so you have options for everything from website headers to Instagram Reels and Pinterest.
Video can also be shot in both orientations, depending on your needs, which we will discuss ahead of time.
Each package includes a set number of edited high-resolution images, delivered in an online gallery. You can download, share, and use them however you need, within your Limited Commercial License restrictions, which is detailed in your contract.
You’ll receive your final gallery within 2–3 weeks of your session. If you need a quicker turnaround, just let me know in advance—rush delivery is sometimes available.
Yes! I offer a Limited Commercial Use License, so you can use your images anywhere you promote your business.
Yes, I offer short-form Reels-style video in every package. Behind-the-scenes content is not typically included as I do not routinely hire an assistant to help with this, but if it’s something you need, let’s talk about it. Additional video, beyond what’s included in my packages, can be added for a nominal add-on fee.
We’ll keep an eye on the forecast and reschedule if needed. I always build in flexibility for weather—it’s part of working with the great outdoors!
I recommend booking at least 4–6 weeks in advance to get your preferred date. My calendar fills much faster during peak seasons like summer and fall.
Life happens! If you need to cancel your session entirely, I ask that you give written notice at least one week before your scheduled date and before your final payment is due. If you cancel after final payment is made, I can offer a 50% refund—but only if I’m able to fill your session slot with another booking.
I totally understand that weather, illness, or life happens! If you need to reschedule, there’s no penalty as long as you give at least 48 hours’ notice. If something comes up within 24 hours of your session, a $100 rescheduling fee may apply, at my discretion. I’ll always do my best to be flexible and fair.
Your nonrefundable retainer fee can be applied to a new date, as long as we rebook within 3 months of your original session. I may also reschedule if needed (weather and light are key!), and I do that without penalty to you.
To plan your session, click any RED button above. I’ll ask you to fill out a short form so I can get to know more about you and your brand, and then you’ll be redirected to my calendar to schedule a quick call and chat about what the perfect brand photography session would look like for you.
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Theresa Stockard
Cowgirl Media
Lewiston/Kendrick/Moscow, ID
The cowgirl logo is a registered trademark of Cowgirl Media.